Privacy Policy

1. Information We Collect

When you use our services or visit our website, we may collect the following information:

• Personal details such as your name, email address, phone number, mailing address, and date of birth
• Pet information including name, breed, age, weight, vaccination records, health history, behavioral notes, and veterinary contact information
• Emergency contact information
• Payment and billing information (processed securely through PCI-compliant third-party payment processors — we do not store full card numbers)
• Photos or media you submit of your pet(s)
• Account login credentials if you create an account through our booking or membership portal
• Employment application details when you apply to join our team
• Website usage data such as browser type, IP address, pages visited, and referring website
• Information collected through third-party integrations such as scheduling, booking, or membership platforms

2. How We Use Your Information

We use the information we collect to:

• Provide and improve our pet care services (boarding, grooming, daycare, dental, and wellness)
• Communicate with you about appointments, services, and promotions
• Process membership signups and manage your account
• Send appointment confirmations, reminders, and follow-ups
• Process payments and prevent fraud
• Process job applications
• Ensure the safety and well-being of pets in our care
• Notify you of product or service updates, recalls, or important safety information
• Analyze and improve our website experience and service offerings
• Comply with legal obligations

3. Pet Health & Medical Data

We recognize that pet health information is sensitive. Vaccination records, medical histories, behavioral notes, and veterinary contact details collected during service intake are used solely to provide proper care for your pet. This information may be shared with licensed veterinary professionals in the event of a health emergency or when required to complete a service. We take additional care to store pet health records securely and limit access to authorized staff only.

4. Information Sharing

We do not sell, trade, or rent your personal information to third parties. We may share your information in the following limited circumstances:

• Service Providers: We may share information with outside companies that help us operate our business, including payment processors, email service providers, scheduling and booking platforms, data storage providers, marketing assistance, and fraud prevention services. We require these partners to keep your information confidential and use it only to perform services on our behalf.
• Veterinary Professionals: We may share pet health information with veterinary professionals when necessary for your pet's care or in an emergency.
• Business Transitions: In the event of a merger, acquisition, or sale of all or a portion of our business assets, your personal information may be transferred as part of that transaction. We will notify you via email and/or a prominent notice on our website of any change in ownership or use of your personal information, and any choices you may have regarding that information.
• Legal Requirements: We may disclose your information when required by law, court order, or government regulation, or to protect the rights, property, or safety of Wishbone Pet Care, our customers, or the public.
• Aggregate Data: We may share anonymized, aggregate data that does not identify any individual with partners or publicly for business and marketing purposes.

5. Data Retention

We retain your personal information only as long as necessary to provide our services, fulfill the purposes described in this policy, comply with legal obligations, and resolve any disputes. In general, client and pet records are retained for a minimum of three (3) years following your last service with us. You may request deletion of your data at any time (see Section 7 — Your Rights).

6. Data Security

We implement reasonable technical and organizational security measures to protect your personal information from unauthorized access, alteration, disclosure, or destruction. Payment information is transmitted via SSL encryption and processed through PCI-compliant processors. However, no method of transmission over the Internet is 100% secure, and we cannot guarantee absolute security. We encourage you to use a strong, unique password for any account you create with us and to notify us immediately if you suspect any unauthorized access.

7. Cookies & Tracking

Our website uses cookies and similar tracking technologies to enhance your browsing experience, analyze site traffic, and understand how visitors interact with our site. The types of cookies we may use include:

• Essential cookies — necessary for the website to function properly
• Analytics cookies — help us understand how visitors use our site (e.g., Google Analytics)
• Marketing cookies — used to deliver relevant promotions and track campaign effectiveness

You can control or disable cookies through your browser settings at any time. Please note that disabling certain cookies may affect the functionality of our website. Your browser's "Do Not Track" signals are acknowledged where technically feasible.

8. Your Rights

You have the right to:

• Access the personal information we hold about you
• Correct any inaccurate or incomplete information
• Delete your personal information, subject to certain legal exceptions
• Restrict or object to certain types of processing
• Receive a copy of your data in a portable format
• Opt out of marketing and promotional communications at any time

To exercise any of these rights, please contact us at hello@wishbonepetcare.com. We will respond to verified requests within 30 days.

9. Email Communications

You may receive promotional and service-related emails from us. If you no longer wish to receive marketing emails, you can click the unsubscribe link at the bottom of any marketing email or contact us directly at hello@wishbonepetcare.com. Please allow up to 3 business days for your request to be processed. Please note that some communications (such as appointment confirmations or safety notices) are necessary for service delivery and cannot be opted out of while your account remains active.

10. Links to Third-Party Websites

Our website may contain links to third-party websites, booking platforms, or social media pages. These links are provided for your convenience and do not constitute an endorsement. We have no control over and are not responsible for the privacy practices or content of those external sites. We encourage you to review the privacy policy of any third-party site before providing personal information.

11. Children's Privacy

Our services and website are not directed to individuals under the age of 13. We do not knowingly collect personal information from children under 13. If you believe a child under 13 has provided us with personal information, please contact us immediately at hello@wishbonepetcare.com and we will promptly delete it.

12. Complaints & Dispute Resolution

If you have a concern about how we have handled your personal information, we encourage you to contact us first so we can work to resolve it. We take privacy complaints seriously and will respond within 30 days of receipt. You may also have the right to lodge a complaint with a relevant data protection or consumer protection authority in your jurisdiction.

13. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, services, or legal requirements. Any changes will be posted on this page with an updated effective date. For significant changes, we will make reasonable efforts to notify you directly (e.g., via email or a notice on our website). We encourage you to review this policy periodically.

14. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy, please contact us: